http://affiliated-business.com/story.php?title=unverified-data-the-hidden-virus-in-your-crm Unverified customer data can be as deadly as any computer virus. The longer poor-quality data stays in your system, the higher the losses attributed to it. Data verification tools not only validate data but also keep records from being duplicated. Thu, 12 May 2022 22:25:05 UTC en