Google AdSense - one of the best ways for high-traffic content sites to make money online.
Google AdSense is a new, fast and easy way for small and medium sites to make money free online by displaying relevant, text-based, un-obtrusive ads from Google AdWords (Google's own advertising program) and receiving a share of the pay-per-click payment.
Because the ads are related to what your users are looking for on your site, the results can be much better than you'd earn from banner networks and many affiliate programs.
For now, AdSense is the best way to make money free online from informational sites even if there are no obvious related affiliate programs. But you don't need to disregard affiliate programs. You can combine both these ways to make money free online and double your income.
AdSense is easy to join, it doesn't cost you anything, all you have to do is paste a few lines of code into your pages, and Google does the work of finding the best ads for them from hundreds of thousands of AdWords advertisers. You can check the relevance of the ads by looking at the text ads on the right side of this page.
How to get started
- Go to AdSense , fill in the application form and confirm an email that Google will send you. If you own several sites, you need apply only once.
- Google evaluates your site and will follow-up with you via email within 2-3 days (usually within 24 hours). If you're accepted, you'll be able to log in to your AdSense account.
- Log in to your account using the email address and password that you submitted with your application, and agree to the AdSense Terms and Conditions.
- Paste the AdSense ad code into your Web pages. There are 10 ad layout choices: 728x90, 468x60, 125x125, 120x600, 160x600, 120x240, 300x250, 250x250, 336x280, and 180x150. In addition to text ads, you have an option of running contextually targeted image ads.
You can choose the color palette from a long list of available palettes or create your own. You can even rotate your ads through up to 4 palettes.
The AdSense ad code is unique for your account and is not site/page-specific. You can place it on any page or site you own.
How to get the most out of AdSense
There are three obvious ways to increase your income from Google AdSense...
1) Increase traffic
Create more keyword-focused pages. See Building: Website Content: Finding Keywords for more information on finding the most profitable keywords.
2) Increase click-through rate
Use simple design with the AdSense ads displayed prominently. According to Google, ads in the skyscraper format works better (especially on the right side of the page). Focus to only one topic per page that should make it easier for Google to serve up the more tightly contextual ads which means better click-through.
3) Increase the value of clicks
Of course, you can't do it directly. However, you can find some "expensive" keywords and create pages optimized for them, within your site's theme. These keywords are highly competitive and you'll unlikely get high ranking for them, but visitors will arrive from other "inexpensive" pages and click on Google's ads.
To estimate the relative value of a keyword, search for it on FindWhat . The search results page will show the cost for each listing. For more tips and examples on how to get the most out of AdSense and what to do if you're not accepted, see Ken Evoy's article Google's AdSense... A Tailor-Made Way To Monetize Your SBI Site! . Although it was written for SBI owners, it applies to everyone as well.
Boost Affiliate Profits Using Secret Domain Tricks
Want to increase your affiliate link click-through rates and profits?
Then you'll need to learn how to master your domain.
One of my favorite episodes of Seinfeld was the "master of your domain" show where the gang bet each other as to who could hold out the longest without giving in to self gratification. Whoever 'caved in' would have to lay down the cash.
The question - will the domain master you, or will you master the domain? There is a price to pay if it master's you.
In today's power tip, of course, I'm talking about an Internet domain. One that describes your piece of Internet real estate. If your mother catches you mastering this domain, she may actually be proud of you! ;-)
If you're not using this technique, you may be paying the price of lost customers. So let's get right to it.
Affiliate programs are the most popular choice of making money online. However, they're so common that most people recognize an affiliate link and are less likely to click on one because of the selfish notion that they might be contributing to someone else's success. But that's another Oprah ...
I want to show you how to conquer this issue while looking like a pro.
Take a look at the following examples. Each are affiliate URL's. But 2 of 3 are 'masked'; you don't know that they're affiliate addresses.
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. www.greatproduct.com/98765/aff?=dude
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. www.mysite.com/greatproduct.html
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. www.thegreatestproduct.com
In should not matter which link to click if you are compelled to click to find out more information. However, human nature says that we are guided by our emotions. Therefore, each link may portray a different image to you.
Here's how to make your affiliate link stand out in the crowd.
Typically #2 is the most widely used and is very easy to put into place using a redirect script on your own domain.
You simply create a new file on your domain server, name it (ie:"greatproduct.html"), copy and paste the script code. Then enter the affiliate url address (where specified) that you want to forward to.
Now when someone clicks on the new sub-domain you created (ie: www.mysite.com/greatproduct.html), their browser will redirect to the affiliate site but appears to the prospect that it is your site.
A simple redirect script can be obtained by sending any email to the following address mailto: script@6figuremarketing.com
Now here's a really cool technique as seen in example #3.
Get your own domain! It's the most professional strategy and will gain instant credibility and trust which can increase your rate of click-throughs. More click-throughs equals more traffic which means more eyes on your product or service, which means more cashflow in your pocket. Just be sure to sew up that pocket hole you've been neglecting since 1977!
Ok, here's the cool part and you don't even need your own website to pull this off.
Go to godaddy.com and search for the availability of your desired domain. Register the name, but be sure to choose the 'redirect' and the 'mask' option. Cost? About $9 for one year. In about 48 hours, your domain will be live and kicking.
In example #3, if you chose www.thegreatestproduct.com and someone types that address in their browser, it not only redirects to the site you chose, but will show up in the prospects browser window instead of the site's real URL www.greatproduct.com/98765/aff?=dude
Did someone break out the pixie dust? It's marketing magic at it's finest!
Use this powerful technique to add credibility and professionalism to sub-domains and affiliate urls or any url where you want to increase your conversion rates.
Tip: Use your domain solely for tracking reponse rates to specific advertising campaigns such as pay per click, etc.
Follow these techniques and you'll soon be the master of your affiliate domain!
About the Author:
Dave Lovelace is publisher of 6 Figure Marketing Tips E-letter. Smarter marketing tips that generate prospects and profits. Subscribe here: http://www.6figuremarketing.com/. Request your F.r.e.e 5 day Course "5 Simple Steps To Online Profits" when you subscribe.
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